Season 1 | Episode 16: Compliance Meets Innovation: Scaling Smart in FinTech with Svitlanka Sergiichuk

Show Notes:

In this insightful episode, Svitlanka Sergiichuk, co-founder of Neofin, takes us behind the scenes of building a FinTech startup in the fast-moving world of lending automation. She opens up about the real-world challenges of scaling a SaaS company, navigating compliance, and staying adaptable in a rapidly evolving industry.

Svitlanka shares the critical metrics she tracks for sustainable growth and highlights the pivotal role of customer feedback in shaping product direction. She also candidly discusses the operational missteps many founders make—and how to avoid them.

Whether you're an early-stage founder or a seasoned business leader, this conversation offers valuable takeaways on leadership, strategy, and building with intention.

Bio:

Svitlanka is a co-founder of Neofin, a lending automation platform that enables financial institutions to seamlessly launch and manage loan products with speed and efficiency. Under her leadership as Chief Operating Officer, Neofin has expanded into 11 countries across North America, Europe, and the Middle East.

Svitlanka is an alumna of premier fintech programs, including Equifax Accelerate, Mastercard Start Path, and WMNFintech by BMO. These experiences have provided her with deep industry insights and a powerful global network.

Svitlanka has taken the stage at major fintech conferences such as Money20/20, Sibos, and competitions such as North America’s WMNTech where she won the top 5. Her expertise spans enterprise and startup fintech partnerships, where she has successfully driven collaborations that fuel innovation in lending in particular.

Outside of the working hours, Svitlanka is a calisthenics athlete competing at an Ontario provincial level, and an active supporter of social initiatives supporting prominent Ukrainian tech talents and connecting them to the global market.

To connect with our guest, click on the links below:

LinkedIn:  https://www.linkedin.com/in/svitlanaromaniuk/

Website:  https://neo-fin.com/

Connect with me:

https://www.linkedin.com/in/heather-parsons-cfo/

https://heatherparsons.com/links

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